Customer Value Labs works with B2B organizations to design, execute, and analyze market research initiatives.
Our focus is on identifying and delivering the data and actionable insights necessary to support effective go-to market and revenue growth strategies.
Gaynor Hardy (Meilke) works with Customer Value Labs clients from the initial consultation to determine research needs, objectives and design through execution and analysis of data. She brings in-depth insights backed by over 20 years of consumer behavior, sales, marketing, and business strategy experience in agency, corporate and entrepreneurial roles.
Gaynor is known for her ability to observe and monetize unique market opportunities and leverage their potential into measurable results for clients in the accounting, fintech, and healthcare sectors.
She is the co-author of Avoiding App-athy: A Step-by-Step Guide to Sales & Marketing in the Accounting Channel.
Scott Phillips provides clients with an extensive cross-functional knowledge of research methodologies, technologies, product development, sales, marketing and financial management.
Scott's career includes leadership positions with Whirlpool Corporation, Fortune Brands, Burger King Corporation and Comerica Bank which enables him to provide key strategic insights to Customer Value Lab clients. Currently he owns i4Score a consultancy focused on helping industry 4.0 organization create and execute smart manufacturing roadmaps.
Scott's key areas of research include marketing, technology and process improvement in the accounting, financial, technology, and industry 4.0 .